{"version":"https://jsonfeed.org/version/1","title":"ContentYak","home_page_url":"https://contentyak.com","description":"ContentYak","author":{"name":"ContentYak"},"items":[{"id":"https://contentyak.com/f/is-your-content-ready","html_content":"

I know alignment is key to communication. But not every content concern is an alignment issue.\n\nWe’re not supposed to say it out loud these days, but sometimes, the work just isn’t good enough. \n\nI know, I know … the fin...

","url":"https://contentyak.com/f/is-your-content-ready","title":"Is Your Content Ready?","summary":"I know alignment is key to communication. But not every content concern is an alignment issue.\n\nWe’re not supposed to say it out loud these days, but sometimes, the work just isn’t good enough. \n\nI know, I know … the fin...","date_modified":"2026-07-10T17:03:21Z"},{"id":"https://contentyak.com/f/where-trust-in-brand-content-starts-or-ends","html_content":"

I've watched audience trust erode because of a single leadership assumption: \"If I don't understand it, no one does.\"\n\nWhen a new executive joined an organization where I worked and offered that direction, it sounded rea...

","url":"https://contentyak.com/f/where-trust-in-brand-content-starts-or-ends","title":"Where Trust in Brand Content Starts, or Ends","summary":"I've watched audience trust erode because of a single leadership assumption: \"If I don't understand it, no one does.\"\n\nWhen a new executive joined an organization where I worked and offered that direction, it sounded rea...","date_modified":"2026-07-09T20:56:50Z"},{"id":"https://contentyak.com/f/ai-and-editorial-judgement","html_content":"

An AI agent hallucinated on me recently, and not where I expected.\n\nAs part of the editing process, I like writers to receive two versions of their work: one with all edits and commentary visible, and one clean version t...

","url":"https://contentyak.com/f/ai-and-editorial-judgement","title":"AI and Editorial Judgement","summary":"An AI agent hallucinated on me recently, and not where I expected.\n\nAs part of the editing process, I like writers to receive two versions of their work: one with all edits and commentary visible, and one clean version t...","date_modified":"2026-07-08T18:39:49Z"},{"id":"https://contentyak.com/f/will-you-be-defined-by-ai","html_content":"

The more AI-generated content I see (in my editor role, I see a lot), the more I find myself thinking about a whole new question.\n\nNot: \"Was this written by AI?\"\n\nBut: \"Does this actually sound like the organization it r...

","url":"https://contentyak.com/f/will-you-be-defined-by-ai","title":"Will You Be Defined By AI?","summary":"The more AI-generated content I see (in my editor role, I see a lot), the more I find myself thinking about a whole new question.\n\nNot: \"Was this written by AI?\"\n\nBut: \"Does this actually sound like the organization it r...","date_modified":"2026-07-07T21:13:03Z"},{"id":"https://contentyak.com/f/when-words-don%E2%80%99t-mean-the-same-thing","html_content":"

I've been thinking lately about how organizations choose words and phrases, especially now that AI makes it effortless to generate seemingly polished posts, headlines, and campaigns in seconds.\n\nBut effortless doesn’t me...

","url":"https://contentyak.com/f/when-words-don%E2%80%99t-mean-the-same-thing","title":"When Words Don’t Mean the Same Thing","summary":"I've been thinking lately about how organizations choose words and phrases, especially now that AI makes it effortless to generate seemingly polished posts, headlines, and campaigns in seconds.\n\nBut effortless doesn’t me...","date_modified":"2026-07-07T21:01:36Z"}]}